On day 2 of the workshop, once the problem statement was agreed upon, and the primary users were identified (clients and staff). It was time to come up with a statement that aimed to solve the problem for those people.
We used a tool developed by Roman Pichler called the Product Vision Board. The Product Vision Board helps you describe, visualise, and validate your product vision and your product strategy.
“Our vision is to enable our clients’ ambitions by bringing data to life.
We will empower our people to engage with clients and each other in new ways, unlocking the full potential of data to drive smarter decisions, faster.”